The Melt Up is Here

June 29, 2026

Tesla’s Hidden Business Is More Profitable Than Its Cars

Featured: Tesla’s Hidden Business Is More Profitable Than Its Cars


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Dear Reader,

Something extraordinary is happening in the markets right now.

I’ve been watching the markets for nearly 20 years… And the data I’m looking at right now is unlike anything I’ve seen before.

Consider this: Six years ago, $30 billion sat in U.S. leveraged ETFs – the type of instrument that allows investors to make turbo-charged bets on the market.

Today, they just hit a record $177 billion. That’s nearly six times more money, making bigger and more aggressive bets.

Investors are sprinting full-speed into the stock market. And it’s not just Americans…

Foreign investors now hold a record $21 trillion in U.S. stocks – up 170% since 2020. They have an unusually large share of their money in U.S. stocks – more than even during the peak of the dot-com bubble.

In other words, the entire world is piling into American stocks.

Meanwhile, the S&P 500 just hit a fresh all-time high, adding $11 trillion of value in just seven weeks.

This is what a Melt Up looks like.

I know what the skeptics will say: “This sounds like a top.”

But here’s what they’re missing…

Every bull market in history – 1929, the dot-com boom, Japan in the late ’80s, and more – followed the same exact pattern.

Stocks rise steadily for years… Then, something changes. People who sat on the sidelines panic that they’re missing out. They rush in all at once… prices explode… and then, when there’s nobody left to buy… it all comes crashing down.

We’re not at peak euphoria yet. Not even close. You’ll know it arrives when your neighbors and barber are giving you stock picks.

But Melt Ups happen fast. During the dot-com bubble, the Nasdaq nearly doubled in just a few months.

The window is still open – for now.

That’s why I just published a brand-new presentation laying out everything you need to know to maximize your returns during the Melt Up (including how to know when to get out before the Melt Down).

Watch it right here while there’s still time.

Regards,

Brett Eversole
Senior Editor & Analyst, Stansberry Research

P.S. If you’re over 55, navigating the next 12 to 18 months in the markets will be the final, most important decision of your financial life – the difference between the retirement you’ve planned for… and one haunted by “what ifs.” You deserve to be on the right side of it.

Click here to learn the simple steps I’m urging my readers to take before it’s too late.



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Tesla’s Hidden Business Is More Profitable Than Its Cars

There are two Teslas. Most people are watching the wrong one.

The automotive division gets all the headlines. Robotaxi milestones, FSD regulatory probes, Cybercab production timelines, Elon Musk’s bandwidth. That’s where the debate lives. And that debate is genuinely hard to resolve, because the outcome distribution for Tesla’s car and autonomy business is about as wide as any major equity in the world.

But tucked inside that conversation is a business that doesn’t fit the Tesla-as-car-company frame or the Tesla-as-AI-company frame. It’s a third thing entirely, and it’s already generating real numbers.

The Energy Segment Nobody Is Pricing

Tesla Energy, the segment covering Megapack utility-scale storage, Powerwall residential units, and solar products, deployed 46.7 GWh of storage in full-year 2025, up 49% year over year. Revenue for the segment reached $12.77 billion, up 27%. Gross margins came in at 29.8% for the year, making it Tesla’s most profitable business on a margin basis. Not the car. Not FSD. The battery business.

That’s 2025. In Q1 2026, the picture got more complicated. Deployments came in at 8.8 GWh, down 38% from the Q4 2025 record of 14.2 GWh and down 15% year over year. Energy segment revenue fell 12% to $2.41 billion. CFO Vaibhav Taneja addressed it directly on the earnings call, saying 2026 full-year deployments are still expected to come in higher than 2025, and the analyst consensus for the full year sits at around 57.9 GWh. The Q1 dip looks like timing and project delays, not a structural break. But it’s worth watching.

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What doesn’t change: the Brookshire Megafactory in Texas, near Houston, is targeting production start in late 2026 with a planned 50 GWh of annual capacity. The Shanghai Megafactory, which began operations in early 2025, is already running at 40 GWh capacity and exporting to Europe and Australia. Tesla also has a $4.3 billion cell supply deal with LG Energy Solution for its Texas plant. The infrastructure build is real and it’s moving.

Here’s the part that matters for investors. That business, even with a soft Q1, is growing off a meaningful base, has documented capacity expansion underway, and carries margins that are nearly double the automotive segment. None of that requires robotaxis to work. None of that requires NHTSA to approve unsupervised FSD nationwide. It just requires the grid to keep needing storage, which it does at an accelerating pace.

The Valuation Framework Problem

Tesla is trading around $380 as of late June 2026. The 2026 consensus EPS estimate has come down significantly from earlier projections and now sits closer to $1.37, per aggregated analyst data. Q1 2026 actual non-GAAP EPS came in at $0.41, beating a reduced estimate of around $0.35. Even at a $1.37 full-year figure with a generous auto-sector multiple of 15x, the car business alone is worth somewhere around $20 per share. That means the vast majority of Tesla’s current market cap is being assigned to non-automotive businesses: robotaxi, Optimus, FSD licensing, and energy storage, all lumped together.

The problem is the market isn’t separating them. Energy storage, which is actually profitable and growing at a documented pace with a concrete capacity buildout behind it, is being lumped into the same speculative bucket as Optimus robots that generate no revenue and a robotaxi service that, while now live in Austin, Dallas, and Houston, is still early-stage. That’s a valuation error, and it cuts both ways. The bear case on Tesla somewhat overshoots because it throws out a real business with the speculative ones. The bull case somewhat undershoots because it doesn’t isolate the compounding effect of a near-30% margin business with visible capacity additions on the horizon.

The Global Tailwind Is Just Getting Started

Real assets and power capacity have become the dominant allocation theme in capital markets in 2026. AI infrastructure demand is creating physical bottlenecks in electricity supply. Data centers attracted more than one-fifth of global greenfield project investment values in 2025, with announced investment exceeding $270 billion. That spending needs storage. Lots of it.

The energy transition capital is concentrating precisely where supply constraints are most acute. Tesla’s Megapack is the dominant product in utility-scale battery storage. Competitors exist, but no one has matched the manufacturing scale or cost curve that Tesla has built at Lathrop and is now replicating in Shanghai and Brookshire.

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Tesla is also building toward a massive solar manufacturing operation co-located at the Brookshire site. Musk announced at Davos in January 2026 that Tesla intends to build 100 GW per year of solar manufacturing capacity in the US. That’s speculative until it’s not. But if even a fraction of it materializes, the energy segment’s revenue mix gets a lot more interesting over the next five years.

What Investors Are Missing

Q2 2026 earnings are due July 22. Q2 delivery consensus sits at around 406,000 vehicles, which would be modest year-over-year growth. The more interesting number is the energy deployment figure. After Q1’s 8.8 GWh, a bounce in Q2 would reset the growth story. A second sequential miss would raise harder questions about whether the 2026 full-year target of 57.9 GWh is achievable.

At current margins and growth trajectory, if Tesla Energy were a standalone company, it would arguably trade at a tech-adjacent multiple given its secular tailwinds, recurring revenue from Powerwall installations, and large-scale capacity expansion. At near-30% gross margins and $12.77 billion in 2025 revenue, the comps are not auto companies. They’re closer to industrial businesses with strong secular positioning and hardware moats.

  • Bull case: Q2 2026 energy deployments rebound sharply, Brookshire ramps on schedule in late 2026, and the energy segment’s contribution to gross profit gets explicitly modeled separately by analysts. Sum-of-parts math shifts, and the market starts valuing it closer to what it’s worth on its own.
  • Bear case: A second consecutive weak energy quarter raises structural concerns, margin compression from low-cost competition and tariff impacts bites harder than expected, and the broad Tesla story continues to trade on robotaxi news flow rather than energy fundamentals.
  • Neutral case: The market continues to trade Tesla as a single entity, the energy segment compounds quietly in the background, and the valuation debate stays focused on autonomy timelines. The battery business keeps growing while most investors look the other way.

The most interesting question isn’t whether Tesla’s robotaxi business will work. It’s whether the energy business is already good enough to matter on its own, independent of the answer to that question.

July 22 will tell us a lot.