Twitter’s new chief working on plans to bring advertisers back to platform – FT
(Reuters) – Twitter’s new chief executive, Linda Yaccarino, is working on a slew of measures to bring back advertisers who left the platform under Elon Musk’s ownership, including introducing a video ads service, pursuing more celebrities and raising headcount, the Financial Times (FT) reported on Wednesday. Yaccarino, who started as CEO on June 5, is…