Here's What Twitter Lost In Advertising Revenue In Final Months Of 2022

Here’s What Twitter Lost In Advertising Revenue In Final Months Of 2022

By Jessica DiNapoli and Richa Naidu NEW YORK/LONDON (Reuters) – Top advertisers on Twitter slashed their spending after Elon Musk’s takeover, according to estimates compiled for Reuters by research firm Pathmatics, in the latest shock to the company’s dominant revenue source. Fourteen of the top 30 advertisers on Twitter stopped all advertising on the platform…

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